You have printed or saved this information from, the website for the Newfoundland and Labrador Association of Technology Industries.


Celtx does 48 Hours in the Valley

Sunday, July 22, 2018

Twice annually the C100 invites 20 promising Canadian startups to Silicon Valley to complete the "48 Hours in the Valley" program. This prestigious program includes mentorship, networking, investor meetings, and partner visits. 

Last month NATI member Celtx completed the program. Celtx Co-Founder and CEO Mark Kennedy shares his experience below.


Last month, I attended '48 hours in the Valley', an event run by the C100.

"The C100 is a non-profit, member driven organization that supports Canadian technology entrepreneurship. C100 Charter Members include CEOs and top executives of companies such as Apple, Cisco, EA, eBay,, Google, Microsoft and Oracle, as well as VCs representing more then $17 billion in capital."

It's a big deal.

Each year, the C100 selects 20 "promising tech companies" from Canada, and brings them to San Francisco to provide mentorship and access to key players in the tech scene.

48hours was the most organized, interesting and useful event I have attended as a Founder/CEO.

I learned a lot from speakers such as Jonathan Ehrilch, Founder of Copios, Arif Janmohamed, Partner at Lightspeed Ventures, Jeff Mallett, employee #12 at Yahoo! and its COO, and I established some fantastic connections with people that otherwise I would not have met, like my one-on-one mentor, Shaan Pruden, Senior Director, Worldwide Developer Relations, Apple Inc., and Boris Wertz, CEO and Founder of w media ventures.

There were concrete results that came from these meetings. One understanding alone could dramatically change the trajectory of our small startup.

The scope of the talent that the C100 brought was always impressive. One panel included the head of Corporate Development for each of Google, and eBay. They explained why they buy companies, how they buy those companies, and how they value the companies they buy. We then got to meet in small groups to ask specific questions and establish a connection (my sit down was with the Corp Dev for Google, Anil Patel).

The 48 event started at 8 am on Tuesday at Mozilla's HQ overlooking the Oakland Bay Bridge and ended at 8 pm (thus the 48 hours) with a pitch event held at Sand Hill Road located Quadrus Venture Capital.

The Pitch event was attended by 80 or so Valley VCs - Altos Ventures, Lightspeed, Panorama Capital, Hummer Winblad - pretty well every top tier VC on Sand Hill Road. Since there were 20 startups, 5 companies pitched at the same time, one startup to a table, with the VCs choosing which pitch they wanted to attend.

One constant theme of the event, especially when it involved VCs, was the need of Canadian tech companies to think bigger. "Think Global. Think Big." Every VC said the same thing, 'If you're not building a billion dollar company, and preferably, a multi-billion company, we're not interested. If all you're trying to do is build a $100 million dollar company, then stop now."

No pressure.

That all being said, one of the best parts of attending 48 Hours was the opportunity it afforded to meet and establish a connection with other Founders and CEOs of Canadian startups. Lots of energy. Lots of help and advice. Some commiserating. It was great.

So, if you're a Newfoundland based startup, by all means, apply to 48 Hours. It is worth it.


Mark Kennedy, Co-Founder & CEO